With Vermelha, the Brazilian designers Fernando and Humberto Campana have created an original armchair that is very representative of their work. This inviting armchair, produced by Edra, has an epoxy-finished steel structure and three aluminium legs. Several days of manual work and excellent craftsmanship are required to create each chair. About 500 metres of a special rope are woven onto the frame to create the structure of Vermelha, and the rope is then ingeniously knotted and interwoven. The result is an astonishing and unique armchair that will bring a sculptural touch to any room in which it stands.
Born in Sao Paolo, Fernando & Humberto Campana studied industrial design at the Brazilian Museum of Sculpture. They set up their own studio, where they developed their work based on diverting artisanal products and recycling industrial waste, poetically sublimating poor materials. From 1989, they took part in a number of exhibitions, including the 1st entitled "Desconfortaveis" in Sao Paolo. In 1997, in New York, they met Massimo Morozzi, artistic director of Edra, with whom they forged a special relationship that marked the beginning of a long collaboration. In 1998, the Vermelha armchair marked their 1st creation published by Edra. The Campana brothers create unique, handmade pieces that have found their way into international galleries and museums. Fernando & Humberto Campana became the best ambassadors of the Brazilian revival, collaborating with numerous firms such as Alessi on tableware accessories like the Blow Up baskets, lighting for O Luce, and furniture for Cappellini. In 2004, the Design Museum in London paid tribute to them with a retrospective exhibition that marked their worldwide success. The duo like to highlight the colours of their country and draw inspiration from the social mix, urban chaos and favelas. Their creativity knows no bounds in combining beauty and poverty in each of their projects, exploring the boundaries between art and design.
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EDRA
Edra carved its path with courage, professionalism, respect and heart. Edra has created a story that will be remembered thanks to high-quality production that goes beyond fashions and trends. Edra is a sophisticated brand that combines modern technology and artistic tradition. Production is the result of a combination of creative talent, specialised manual skills, and research into innovative materials and technologies. As the exclusive technology featured in the smart cushion illustrates, Edra is extremely concerned with the comfort of its products; the latter of which responds effectively to their various uses, from reading and conversations to viewing screens.